Joy Mayer is back from (a) her explorations in mythical Junitland and (b) her seven-week pseudo-sabbatical and has taken residence on the dayside news desk. Her focus has been to keep the website fresh, updated and interactive, in the spirit of Tom’s death sentence for the three-a-day updates. On Monday, she made an interesting observation at the 3 p.m. budget meeting: This is a “lonely” job.
“Lonely,” she means, in the sense that there is not a copy cycle behind her that constantly pushing fresh content from the newsroom at large into her hands. Still, copy trickles during the day and it rushes in as evening approaches. So the mandate to keep the website fresh means shuffling existing content a bit and pushing even the smallest state-wire updates to the home page.
Tom and I recognized this early in our conversations about this transition. Given our student staffers’ schedules — classes in the morning, here to work after lunch — perhaps an even, steady flow of content over a 12-hour cycle (let alone an 18- or 24-hour one) is not in the cards. But what is possible here? What could we do move more content earlier? And let’s be sure that by “content” we all are talking about more than just written updates. How can we get multimedia content into place more immediately — more freshly?